5807 articles Internet Marketing

#DigitalMarketing: AI and machine learning – Bizcommunity.com

Platinum Seed recently appointed Ally Behr as design director, as part of its strategy to expand its service offering and leadership team. Behr is responsible for the conceptualisation and execution of digital touch points for clients. She has worked on a multitude of international brands in a variety of environments, from conceptualising through-the-line campaigns, to…

Winning strategies to bring in new customers – Hospitality Net

How should hotels be reaching out to potential customers? When it comes to distribution channels, the discussion should never just be limited to the hotel’s relationship with online travel agencies or OTAs. In our view, hotels should deploy strategies with the right mix of information to allow potential customers to make informed choices. In addition,…

#DigitalMarketing: The shift to performance – Bizcommunity.com

The biggest trend in digital marketing gaining momentum in the local market is the shift to performance, says Stijn Smolders, CEO of Sprout Performance Media Partners and a sponsor of Bizcommunity.com’s Focus on Digital Marketing 2017. Stijn Smolders What is your prediction for the biggest trend in digital marketing, currently? Programmatic media buying* has changed…

10th Edition of ‘The Snapshot of Digital India’ Released by Ethinos Digital Marketing – PR Newswire India (press release)

MUMBAI, July 25, 2017 /PRNewswire/ — A curated, extensive report on the Indian online marketing industry Digital Marketing is the buzzword today in every brand’s communication plan and the stage is getting bigger with brands and celebrities. Ethinos Digital Marketing, an award-winning digital marketing agency, wanted to understand the current trends and content consumption patterns of…