Lesson 17 – Local Search Engine Directories

In this set of lessons, we want to talk about search engine directories and review sites.  These are actually, large sometimes internationally run sites built with local small businesses in mind.  Local businesses are typically allowed to sign up at no cost and list their business.  The advantage to the business is that many of…

Lesson 29 – Your Online Marketing Tracking Systems

One of the most important aspects of your online marketing will be your tracking systems.  This system will tell you how many people are coming to your website and where they are coming from.  It will tell you how many people during a given time period are landing on your product page.  Your tracking system…